Pereira, M., S. Azevedo, J. Ferreira, R.M. Miguel, V. Pedroso
,
(2010)
,
"The relationship between apparel attributes and advertising on consumer buying behaviour"
,
International Journal of Management Cases
,
11
,
17-31
.
Autor(es) CEFAGE
Susana Maria Palavra Garrido Azevedo