Introducing Goods Innovation, Service Innovation, or Both? Investigating the tension in managing innovation revenue streams for manufacturing and service firms

Choo, A.; S., Narayanan, S., Srinivasan, S, S., Sarkar , (2021) , "Introducing Goods Innovation, Service Innovation, or Both? Investigating the tension in managing innovation revenue streams for manufacturing and service firms" , Journal of Operations Management .
Autor(es) CEFAGE
Soumodip Sarkar
DOI
https://doi.org/10.1002/joom.1136
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