Introducing Goods Innovation, Service Innovation, or Both? Investigating the tension in managing innovation revenue streams for manufacturing and service firms
Choo, A.; S., Narayanan, S., Srinivasan, S, S., Sarkar
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(2021)
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"Introducing Goods Innovation, Service Innovation, or Both? Investigating the tension in managing innovation revenue streams for manufacturing and service firms"
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Journal of Operations Management
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CEFAGE Author(s)
Soumodip Sarkar